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Lex: The Next-Gen Writing Tool Integrating AI for Writers Block

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By: Headliners News / October 30, 2023

Writer’s block is a common creative challenge that writers often face. It can manifest in various forms and for different reasons, and the challenges it presents can vary from one writer to another.

Some of the top 15 mpost common challenges associated with writer’s block are: lack of inspiration, fear of failure, self-criticism, perfectionism, overthinking, lack of time, stress and pressure, distractions, burnout, uncertainty, lack of routine, fatigue, writer comparisons, external expectations, and negative feedback.

However, not too long ago, Lex announced a successful $2.75 million seed funding round, which was championed by True Ventures. Having originated from Every, a company co-founded by Nathan Baschez, Lex’s current CEO, this writing tool sets itself apart with its unique AI integration.

Baschez would define Lex as a cutting-edge writing solution, clarifying that ‘cutting-edge’ here refers to AI incorporation. He envisions the evolution of writing tools, enhanced by AI, as the natural progression in the long history of writing innovations.

It’s interesting to note that many writers currently don’t embed AI into their writing process, a sentiment echoed by numerous professionals within the literary domain. This presents a twofold challenge for Lex: first, to establish a robust writing tool in a saturated market filled with conventional and budget-friendly options, and second, to make writers keen on adopting a technology often perceived as a potential job threat.

So, what makes Lex’s AI-enabled writing tool attractive? Based on trials and insights from the company, Lex aims to craft a streamlined writing interface that is feature-rich, catering to extensive users or avid writers. The integration of AI is intended to enhance and streamline the user experience.

Functionally, writers get tools for text formatting and quick markdown shortcuts, with AI stepping in during writing lulls or interruptions. For instances when writers hit a roadblock, Lex suggests using specific shortcuts, which invoke the GPT-3 AI to suggest potential continuations.

Additionally, writers can employ Lex’s AI to pose questions within comments – for instance, to seek a more concise version of a text or evaluate the relevance of a sentence. Features like auto-generating document titles are also available.

However, will Lex merely serve as another procrastination tool for writers? Baschez acknowledges the occasional incoherence of AI suggestions but finds them invaluable for overcoming writer’s block. Future updates in Lex’s “AI roadmap” promise exciting features like sentence rephrasing and summary generation.

Regarding data privacy concerns, Baschez assures that currently, user content isn’t used for model training. However, should they decide to in the future, Lex promises utmost transparency and discretion.

One distinguishing factor about Lex is its minimalist design, free from historical hang-ups like pagination inherent in platforms like Google Docs. This modernization, according to Baschez, offers a more focused and contemporary writing experience.

Tracing back to its roots, Lex’s conception isn’t entirely surprising, given its emergence from Every, a tech and productivity-centered subscription service. Baschez’s return from parental leave saw him experimenting with GPT-3, leading to Lex’s inception.

With just a YouTube video and a handful of writers, Lex astonishingly attracted 25,000 users in its initial day. This impressive traction, coupled with the allure of AI-driven products, understandably facilitated its rapid capital raise.

Despite this, Baschez is cautious about rapid expansion, aiming to keep a lean team. His conservative hiring approach suggests employing only when absolutely necessary. With a strategic focus on optimizing expenses, the seed funding is expected to sustain the company for a considerable duration, with plans to monetize Lex soon.

While pricing details remain under wraps, Baschez hints at a pricing range slightly above $20 for premium tiers, factoring in the costs associated with AI implementations.

While the digital landscape is no stranger to AI-powered tools, Lex stands out with its commitment to aiding writers rather than replacing them. Given its proven market appeal and financial backing, Lex is certainly a startup to watch out for in the near future.

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